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JetBlue Airways extends its contract with the Boston Red Sox, logojet coming?

JetBlue Airways (New York), Boston’s largest airline, has announced an eight-year extension as the Official Airline of the Boston Red Sox and the Official Airline of Fenway Park. Additionally, the airline will sponsor JetBlue Park, the new Spring Training ballpark for the Boston Red Sox in Lee County, Florida. Red Sox Executive Vice President and Chief Operating Officer Sam Kennedy and JetBlue’s Senior Vice President of Marketing and Commercial Strategy Marty St. George celebrated the announcement today with JetBlue crewmembers at the JetBlue Airways Ticket Counter at the Southwest Florida International Airport. The ballpark and adjoining Player Development Complex are scheduled to open for the 2012 Spring Training season.

The centerpiece of JetBlue’s partnership with the Red Sox in Lee County, FL, is the team’s new Spring Training ballpark, and at today’s event the airline announced it will make an annual contribution during the term of the agreement to the capital improvement fund already established by the Red Sox and Lee County to support ongoing maintenance and improvements to the facility. JetBlue also announced the creation of a new program that, beginning in 2012, will provide Spring Training game tickets to Lee County, FL non-profit groups.

As part of the extension, JetBlue also becomes a Fenway Park Preservation Partner, making it one of a select group of organizations that will play a key role in helping the Club celebrate the 100th anniversary of its Boston home next year. JetBlue will also continue as a sponsor of Lindos Suenos, the Red Sox’ youth volunteer exchange program in the Dominican Republic.

Additional extension terms include JetBlue signage throughout Fenway Park, naming rights to the Red Sox Dominican Academy, continued sponsorship of the annual Spring Training “Truck Day” and preferred partner status of the Red Sox Destinations fan travel program.

JetBlue is the largest carrier at Boston Logan International Airport, serving 39 destinations with up to 100 flights daily. As of June 2011 JetBlue will be serving 42 destinations non-stop from Boston. Customers traveling through Boston from most destinations may also take advantage of convenient connecting service operated by JetBlue’s marketing partner, Cape Air, to fly onward to some of New England’s most beautiful destinations including Hyannis, Martha’s Vineyard, Nantucket, and Provincetown, Mass., and Rutland/Killington, VT.

Copyright Photo: Stephen Tornblom. Is there a red “JetBlue” plane coming? Click on the photo for additional facts about the New York Jets logojet.

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