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QANTAS Airways brings the Los Angeles Dodgers and Arizona Diamondbacks to Australia for the MLB Opening Series in Sydney

QANTAS 747-400 VH-OEH (07-Major League Baseball)(Nose)(QANTAS)(LRW)

QANTAS Airways (Sydney) has issued this statement about the Opening Series of Major League Baseball in Sydney, Australia between the Los Angeles Dodgers and the Arizona Diamondbacks:

Major League Baseball teams, the Los Angeles Dodgers and Arizona Diamondbacks, will arrive in Australia tomorrow morning (March 17) onboard QANTAS Airways for the MLB Opening Series in Sydney.

The MLB Opening Series will be hosted at the Sydney Cricket Ground from March 20-23, aimed at boosting local interest in the sport and profiling Australia to a global audience as it plays host to the event.

Two QANTAS Boeing 747s will depart Phoenix, Arizona and touch down at Sydney International Airport, each carrying approximately 200 passengers including players and management from each team.

Each aircraft is painted in a special livery in support of the Opening Series and each seat headrest cover has been personalized with the team’s logos. Customized US-style menus featuring the teams’ favorite dishes are also onboard.

QANTAS CEO International Simon Hickey said QANTAS was a proud Major Sponsor and Official Airline of the 2014 Opening Series.

“QANTAS is proud to sponsor the MLB Opening Series, which will generate significant brand awareness for the airline in the US with each game expected to be viewed by more than 160 million households,” said Mr Hickey.

“This sponsorship follows a suite of activities to market Australia and QANTAS to the US. In 2012 QANTAS hosted Oprah to Australia and The Ellen de Generes Show in 2013, and last month the cast of Modern Family to film their holiday episode.”

The down-under celebration of baseball will feature the Team Australia Challenge, with Australia’s best home grown talent set to take on the LA Dodgers on Thursday March 20 and Arizona Diamondbacks on Friday March 21. The LA Dodgers will play the Arizona Diamondbacks on Saturday March 22 and Sunday March 23.

Fans at the game can be part of the excitement by keeping their eye out for the QANTAS Kiss Cam. The games will be broadcast to audiences around the world including Australia, the USA, Japan, Korea, China and Taiwan.

QANTAS Airways is a major sponsor and the official airline of the 2014 Opening Series.

Copyright Photo: QANTAS Airways. Boeing 747-438 ER VH-OEH (msn 32912) is one of two 747s to wear this special MLB emblem during the series in Australia.

QANTAS Airways: AG Slide Show

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2 responses

  1. “QANTAS is proud to sponsor the MLB Opening Series, which will generate significant brand awareness for the airline in the US with each game expected to be viewed by more than 160 million households,” said Mr Hickey.

    160 million households? That’s amazing, especially since there aren’t even that many households in the entire United States AND the first game was on at 1AM local time.

    1. Probably written by overly-enthusiastic press release writers Jimbo. Thank you – a good point.

      Bruce

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