“When Boeing launched its 737 MAX jetliner in response to Airbus’s record-selling A320neo, a wave of poker-faced satisfaction spread through Airbus headquarters in France.
Its reasons for cheering Boeing’s decision to make a similar jet, based on a similar strategy of engine efficiencies, partly explain why Airbus is wary of exploiting Boeing’s misery over the global grounding of the MAX today, industry sources say.
Airbus has joined major airlines in expressing confidence that Boeing will emerge soon from a crisis caused by two fatal crashes. In the first place, that is because both giants share a stake in preserving public trust and rarely compete on safety.
“This is not good for aviation,” new Airbus CEO Guillaume Faury said of the MAX crisis earlier this month.
But the history of the MAX and its competitor, the Airbus A320neo, also illustrates why the two companies are unlikely to come to blows over the future of the MAX beyond their fierce day-to-day competition, strategists and industry officials say.”
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