Air Canada has shared a teaser of its new, limited-run in-flight safety video, produced in collaboration with Walt Disney Parks and Resorts, Canada. The full video will appear onboard across approximately 90 per cent of the Air Canada fleet this July through to September, giving customers a glimpse of Disney magic as part of their summer travel experience.

Video:

A global first for both Air Canada and Disney Parks and Resorts, the new in-flight safety video includes special nods to The Most Magical Place on Earth alongside traditional on-board safety demonstrations. The collaboration is part of the airline’s continued focus on the family travel experience and creates unique and exciting storytelling opportunities to demonstrate all aircraft safety instructions in compelling, associative ways.

The video, shot by Canadian film director Melanie Chung, features iconic Walt Disney World Resort attractions and experiences, building on recent family-focused Air Canada collaborations with The Walt Disney Company (Canada) Ltd. Past collaborations include celebrating the 50th anniversary of the Walt Disney World Resort, a Disney-themed Maple Leaf Lounge children’s room, and a Disney and Pixar’s ‘Turning Red’ special livery.