Atlantic Southeast Airlines (ASA) (Atlanta) name will disappear with the new year. However the logo will continue as the new ExpressJet brand.
Atlantic Southeast, a wholly owned subsidiary of SkyWest, Inc. (St. George), today (October 14) announced that it will adopt the ExpressJet Airlines, Inc. (Houston) name for its combined identity upon completion of its merger with ExpressJet Airlines. The merger is expected to be completed by December 31, 2011, at which time the name would be effective.
The combined airline’s brand identity borrows key elements of the legacy Atlantic Southeast and legacy ExpressJet brands.
Atlantic Southeast and ExpressJet will continue operating as separate airlines, with separate operating certificates, until single operating certificate (SOC) status is achieved based on approval from the FAA. SOC approval is currently expected by the end of 2011. In the meantime, both airlines will continue using their current names for operational and corporate purposes. The Atlantic Southeast corporate name will officially change on December 31, 2011.
Atlantic Southeast completed its acquisition of ExpressJet Airlines on November 12, 2010, and has since been working to harmonize business functions and operational functions through the post merger integration and single operating certificate processes (SOC). The combined airline’s headquarters are in Atlanta.
The merger of these two airlines will create the world’s largest regional airline with about 10,000 aviation professionals, 2,400 daily flights and an all-jet fleet of approximately 400 aircraft. Together, Atlantic Southeast and ExpressJet fly to more than 190 airports in 41 U.S. states, the District of Columbia, the Caribbean, Canada, and Mexico. Through capacity purchase agreements with Delta Air Lines and United Airlines, Atlantic Southeast operates as Delta Connection and United Express. ExpressJet operates as Continental Express and United Express through capacity purchase agreements with Continental Airlines and United Airlines.
Atlantic Southeast Airlines (ASA) was established on March 12, 1979. Scheduled passenger operations commenced on June 27, 1979 with one 19-passenger de Havilland Canada DHC-6 Twin Otter operating between Atlanta and Columbus, Georgia.
Combined Route Map: