KLM conquers heart of Chinese millennial

KLM is launching its “Never Done” campaign in China. It aims to increase KLM’s brand awareness in China, especially among younger – millennial – target groups. The younger target group approaches travel in a completely different way to previous generations. Research shows that young people want to explore as many new experiences as possible during their travels. The underlying principle of the “Never Done” campaign is to show these young travellers, through real experience, that KLM understands them and is the right partner for them – of course, within the reliable, warm and service-oriented environment for which KLM is renowned.

Bucketlist

KLM has produced two video clips that tell the stories of Chinese millennials who have struck “Never Done” experiences from their bucket lists all over Europe – from their first KLM flight to eating herring in Amsterdam, and visiting a Barcelona barbershop. In the first video, KLM presents itself as a reliable, warm and service-oriented partner. In the second video, shot in documentary style, it comes to life through the eyes of well-known Chinese millennials.

The videos were commissioned by KLM and developed by VIRTUE Amsterdam, the creative advertising agency of the Canadian company VICE. The company drew inspiration from cultural research, insights and data from VICE and VIRTUE’s worldwide network, supplemented by readily available KLM research results.

 

The two videos will be distributed via WeChat, Youku, Weibo and KLM’s local channels and will target Chinese cities with a high millennial population.

Launch video: https://youtu.be/ycfK1D07Nuw

Influencer video: https://youtu.be/lJve22pxo2A

Campaignpage: https://neverdone.klm.com/

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United showcases the Polaris business class seats on the new Boeing 787-10 Dreamliner

United Airlines made this announcement on social media:

The first look inside our new Boeing 787-10 Dreamliner, complete with United Polaris business class seats and United Premium Plus seats.

All images by United Airlines.

Delta orders 10 additional Airbus A330-900neos to replace older wide body jets

Delta Air Lines is adding 10 Airbus 330-900neo aircraft to its fleet under an agreement with Airbus and Rolls-Royce, expanding its order of the next-generation widebody jet from 25 to 35.

The first delivery of the state-of-the-art aircraft, which is powered by next-generation and fuel-efficient engine technology, is expected next year.

These changes are consistent with Delta’s long-term philosophy of investing 50 percent of operating cash flow back into the business, West said.

Delta will be the first U.S. airline to operate the next-generation A330-900neo, which will offer the latest in innovative design and technology for customers. It will be the first Delta aircraft to feature all cabins – Delta One suites, Delta Premium Select, Delta Comfort+ and Main Cabin. The jet also will be the first Delta aircraft to feature memory foam cushions throughout the aircraft for hours of comfort, and the first Delta widebody aircraft featuring its new wireless in-flight entertainment system in every seat.

Simultaneously, Delta has agreed to terms with Airbus to reduce its near-term A350-900 purchase commitment to a total of 15 aircraft from 25. The 10 previously on order A350 aircraft have been deferred to 2025-26 with certain flexibility rights including the right to convert these orders to A330-900s.

Delivered on December 12, 2017

Delta currently operates 11 Airbus A350-900 aircraft (above) and expects to take delivery of two A350s in 2019 and two in 2020.

In addition, Delta plans to retire older Boeing 767-300ERs in the years ahead as the aircraft reach the end of their serviceable life cycle.

Above Copyright Photo: Delta Air Lines Airbus A350-941 N505DN (msn 164) LAX (Michael B. Ing). Image: 943857.

Delta aircraft slide show (Airbus):

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Frontier flight attendants vote to authorize a strike

Frontier Flight Attendants, represented by the Association of Flight Attendants-CWA (AFA), today voted 99 percent to authorize a strike.

“Frontier Flight Attendants sent a strong message today that we are united in our fight for the contract we have earned,” said Jennifer Sala, AFA Frontier President.“We are ready to do whatever it takes to get the contract we deserve.”

Frontier Flight Attendants have picketed at Frontier-hub airports over the last six months. Frontier Pilots recently announced a tentative agreement, but Flight Attendants still face labor unrest.

Negotiations are overseen by the National Mediation Board and are scheduled to continue at the end of November. Lack of progress could lead to the National Mediation Board (NMB) declaring that negotiations are deadlocked and releasing both parties into a 30-day “cooling off” period leading to a strike deadline. AFA has a trademarked strike strategy known as CHAOS or Create Havoc Around Our System™. With CHAOS, a strike could affect the entire system or a single flight. The union decides when, where and how to strike without notice to management or passengers.

Vietnam Airlines takes delivery of first Airbus A321neo aircraft powered by Pratt & Whitney GTF™ engines

Pratt & Whitney, a division of United Technologies Corp. and Vietnam Airlines celebrated delivery of the airline’s first Airbus A321neo aircraft (VN-A618, msn 8589) powered by Pratt & Whitney GTF™ engines.

Vietnam Airlines is leasing the aircraft from Aviation Capital Group (ACG).  The airline announced selection of the GTF engine to power 20 Airbus A321neo aircraft in November 2017.  The delivery was celebrated at a ceremony in Hamburg, Germany with Vietnam Airlines, Airbus, ACG and Pratt & Whitney officials in attendance.

Pratt & Whitney and Vietnam Airlines share a long history dating back to the early 1990s when the airline received its first PW4000-powered 767.  Today, the airline’s fleet consists of 57 V2500®-powered A320ceo aircraft and 2 PW4170-powered A330 aircraft.  With the addition of the A321neo aircraft, Vietnam Airlines plans to continue their growth in the region.

Since entering into service in early 2016, the GTF engine has demonstrated its promised ability to reduce fuel burn by 16 percent, to reduce NOx emissions by 50 percent to the regulatory standard and to lower the noise footprint by 75 percent.

SaudiGulf Airlines to add ten Airbus A320neo family aircraft

Al-Qahtani Aviation, owner of SaudiGulf Airlines, has signed an agreement to purchase ten Airbus A320neo family aircraft. The commitment was announced at the Bahrain International Airshow, which runs until November 16, 2018.

SaudiGulf Airlines currently operates a fleet of six Airbus A320 aircraft from its hub in Dammam.

The carrier commenced operations in 2016 serving domestic destinations across the Kingdom prior to expanding to international routes. In October, 2018 the airline launched its second international destination with flights to four destinations in Pakistan.

Images: Airbus and SaudiGulf Airlines.

Emirates Group announces half-year performance for 2018-19

Emirates Airline Airbus A380-861 A6-EDD (msn 020) JFK (Fred Freketic). Image: 944350.

  • Group: Revenue up 10% to AED 54.4 billion (US$14.8 billion), and profit of AED 1.1 billion (US$296 million), down 53%. Results impacted by significant increase in fuel cost, unfavourable currency movements, and one-time transaction in dnata.
  • Emirates: Revenue up 10% to AED 48.9 billion (US$13.3 billion), and profit decline of 86% to AED 226 million (US$62 million). 30.1 million passengers carried, up 3%, on overall capacity expansion of 3%. Dubai’s attraction as a destination remains strong with the airline carrying 9% more customers to its hub city.
  • dnata: Revenue up 11% to AED 7.0 billion (US$1.9 billion), profit up 31% to AED 861 million (US$235 million) includes gain of AED 320 million from one-time transaction. Without this transaction, the profit recorded would be down 18% compared to last year. 350,052 aircraft handled, up 6%, 1.5 million tonnes of cargo handled, up 2%.

The Emirates Group has announced its half-year results for 2018-19. The Group saw steady revenue growth compared to the same period last year, however profits were impacted by the significant rise in oil prices, and unfavourable currency movements in certain markets, amidst other challenges for the airline and travel industry.

The Emirates Group revenue was AED 54.4 billion (US$ 14.8 billion) for the first six months of its 2018-19 financial year, up 10% from AED 49.4 billion (US$ 13.5 billion) during the same period last year.

Profitability was down 53% compared to the same period last year, with the Group reporting a 2018-19 half-year net profit of AED 1.1 billion (US$296 million). The profit erosion was primarily due to the significant increase in fuel prices of 37% compared to the same period last year, as well as the negative impact of currencies in certain markets.

The Group’s cash position on September 30, 2018 was at AED 21.5 billion (US$ 5.9 billion), compared to AED 25.4 billion (US$6.9 billion) as at 31st March 2018.

His Highness (HH) Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, Emirates Airline and Group said: “Emirates and dnata grew steadily in the first half of 2018-19. Demand for our high quality products and services remained healthy, as we won new and return customers across our businesses and this is reflected in our revenue performance. However, the high fuel cost as well as currency devaluations in markets like India, Brazil, Angola and Iran, wiped approximately AED 4.6 billion from our profits.

“We are proactively managing the myriad challenges faced by the airline and travel industry, including the relentless downward pressure on yields, and uncertain economic and political realities in our region and in other parts of the world. We are keeping a tight rein on controllable costs and will continue to drive efficiency improvement through the implementation of new technology and business processes.

“The next six months will be tough, but the Emirates Group’s foundations remain strong. I’m pleased to note that our home and hub in Dubai continues to attract travel demand, as the airline saw 9% more customers enjoying Dubai as a destination in the first half of 2018-19 compared to the same period last year. We expect this demand to remain healthy as new attractions come online and the city gears up for Dubai Expo 2020. Moving forward we are firmly focussed on sustaining our business. We will do this by being agile to capitalise on opportunities, and investing to serve our customers even better with high quality products that they value.”

In the past six months, the Group’s employee base reduced by 1% compared to 31 March 2018, from an overall average staff count of 103,363 to 101,983. This was largely a result of natural attrition, together with a slower pace of recruitment as the business continues its various internal programmes to improve efficiency through the implementation of new technology and workflows.

Emirates Airline

During the first six months of 2018-19, Emirates received 8 wide-body aircraft – 3 Airbus A380s, and 5 Boeing 777s, with 5 more new aircraft scheduled to be delivered before the end of the financial year. It also retired 7 older aircraft from its fleet with further 4 to be returned by March 31, 2019. The airline’s long-standing strategy to invest in the most advanced wide-body aircraft enables it to improve overall efficiency and provide better customer experiences.

Emirates continues to offer ever better connections for its customers across the globe with just one stop in Dubai.

In the first six months of its financial year, Emirates launched new passenger services to Stansted (UK) and Santiago (Chile).  It also introduced a new linked service from Dubai via Bali to Auckland. As of 30 September, Emirates’ global network spanned 161 destinations in 85 countries. Its fleet stood at 269 aircraft including freighters.

Emirates further developed its partnership with flydubai, offering customers even more benefits as both airlines combined their loyalty programme under Emirates Skywards.  Customers also enjoy new flight choices as Emirates and flydubai continued to leverage their complementary networks to optimise flight schedules and offer new city-pair connections through Dubai, as well as open new routes including Kinshasa (Congo), Krakow (Poland), and Catania (Italy) in the first half of 2018-19.

Overall capacity during the first six months of the year increased a modest 3% to 31.8 billion Available Tonne Kilometres (ATKM). Capacity measured in Available Seat Kilometres (ASKM), grew by 4%, whilst passenger traffic carried measured in Revenue Passenger Kilometres (RPKM) was up 6% with average Passenger Seat Factor rising to 78.8%, compared with last year’s 77.2%.

Emirates carried 30.1 million passengers between 1 April and 30 September 2018, up 3% from the same period last year. The volume of cargo uplifted at 1.3 million tonnes is largely unchanged while yield improved by a healthy 11% .This performance is the result of Emirates SkyCargo’s focussed investments in products and services tailored to key sectors, which gives it a strong competitive edge in a recovering global air freight market.

In the first half of the 2018-19 financial year, Emirates net profit is AED 226 million (US$62 million), down 86%, compared to last year. Emirates revenue, including other operating income, of AED 48.9 billion (US$ 13.3 billion) was up 10% compared with the AED 44.5 billion (US$ 12.1 billion) recorded during the same period last year. This result was driven by increased agility in capacity deployment, and improved seat load factors despite fare increases reflect the healthy customer demand for Emirates’ products.

Emirates operating costs grew by 13% against the overall capacity increase of 3%. On average, fuel costs were 42% higher compared to the same period last year, this was largely due to an increase in oil prices (up 37% compared to same period last year), as well as an increase in fuel uplift of 4% due to Emirates’ expanding fleet operations. Fuel remained the largest component of the airline’s cost, accounting for 33% of operating costs compared with 26% in the first six months of last year.

Top Copyright Photo (all others by Emirates): Emirates Airline Airbus A380-861 A6-EDD (msn 020) JFK (Fred Freketic). Image: 944350.

Emirates aircraft slide show:

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