Caribbean Airlines has introduced a new livery as seen on ATR 72 9Y-TTI:
Caribbean Airlines Is Changing, Evolving
Over recent years we’ve introduced many new products and service enhancements. We are now focusing on another area of potential evolution – our brand image and brand identity.
When Caribbean Airlines started operations in January 2007, the aim was to embody the warmth of the Caribbean, and to reflect that warmth in our livery and our professional service.
This has served us well for 13 years.
Our Corporate brand has now evolved!
In March 2020, we revealed a new brand identity as well as new livery for our aircraft.
This is a brand refresh, which means we have taken what we already have a few steps further; an exciting makeover, not a new start.
Our refreshed branding has a more modern feel. It is bolder, more distinct, and more vibrant, while retaining the emotional connection of the original branding to that essential warmth of the Caribbean region.
Welcome To The New Era
The new logo retains the iconic hummingbird while infusing fluid lines and brighter hues to embody the spirit of flight, the vibrancy of our culture and connectivity within the region.
The new look represents the rich history and culture of the region and reflects the optimism and energy that have permeated all aspects of our operations.
Our New ATR Aircraft Livery
Our new livery celebrates the energy and vibrancy of the region.
Each time you see the word Caribbean we want you to think about your airline and the pride and joy we have in serving you.
Bringing Our Brands Under The Canopy Of The Caribbean
As part of the new brand identity, we have also standardised the name of all our products and services which will now be prefaced by the word “Caribbean”.