Icelandair picks Row 44 To provide fleet-wide WiFi and premium entertainment

Icelandair (Keflavik) has selected Row 44 to provide WiFi and premium entertainment on its aircraft. Row 44, the leading provider of inflight WiFi and device-based entertainment content for airlines around the world, announced it has partnered with Icelandair to enhance their passengers’ travel experience.  Row 44 will equip Icelandair’s fleet with high-speed WiFi, starting in the fourth quarter 2012.  Upon rollout, Icelandair will be the first North Atlantic airline to operate WiFi fleet wide.

According to Iceland’s tourism board, there was a 16 percent increase in foreign visitors last year from the year prior.  A breathtaking island, Iceland is known for its hot springs, geysers, waterfalls and volcanoes, and with a growing economy and continued increase in tourism, Icelandair desired to provide its passengers with a travel experience as inspiring as their destination.  In partnering with Row 44, Icelandair enhances the exceptional atmosphere and flight experience that it strives to deliver to customers.

With Row 44’s inflight WiFi, passengers get connected quickly and reliably.  An additional benefit is that it is the only device-based service that operates over land and water, making it a particularly desirable provider for airlines like Icelandair with numerous Transatlantic routes. Among the list of growing services Icelandair customers will enjoy on their own WiFi-enabled devices:

  • High-speed Internet connectivity
  • Shop in-flight specials
  • Research and book local services at their destination

Copyright Photo: Stefan Sjogren.