Thomson Airways (London-Luton) has announced it will become the world’s first airline to give the public the chance to name one of its new Boeing 787 Dreamliners using Twitter.

Thomson Airways is also adding #nameourplane onto the side of one of its Boeing 737 aircraft (see below) so “consumers can tweet an image or the location of where they spotted the hashtag, along with their reasons why they should get to name the new 787 Dreamliner. Those who don’t get a glimpse of the hashtagged 737 can still tweet their suggested name.”

Entrants will have just 140 characters (including the hashtag) to make their case with any original twitpics of the tagged plane given special consideration. The winning applicant will be chosen by a panel of judges including: Chris Browne, Managing Director of Thomson Airways, Todd Nelp, Vice President of Sales for Europe, Boeing Commercial Airplanes and Captain Stuart Gruber, Thomson Airways’ Head of Training and the 787 test pilot.

Thomson Airways will operate the new Boeing 787 Dreamliner (above) from four regional airports from May 1, 2013 – Manchester, London Gatwick, Glasgow and East Midlands.

Top Image: Thomson Airways. The Boeing 787 Dreamliners will be painted in the new TUI livery.

Thomson Airways: 

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Bottom Copyright Photo: Thomson Airways. Boeing 737-8K5 G-TAWC (msn 39922) is the aircraft with the special message.