Eurowings introduces its “Sky Blue” cabin crew uniforms, phases out the Germanwings uniforms

More than 3,200 flight attendants take off for the Eurowings Group – since the beginning of November all of them in uniforms in ‘Sky Blue’.

“Now we have a uniform appearance in the cabin and present ourselves to our guests as one company – another visible milestone towards a uniform brand presence in all our flight operations,” says Michael Knitter, Managing Director and Chief Operating Officer of the Eurowings Group.

Around 100,000 uniform parts were required for the change of uniform, an average of 30 items of clothing and accessories for each flight attendant. All articles are Öko-Tex-certified and, with a few exceptions, suitable for washing machines.

The last 700 cabin employees at Germanwings changed from blackberry-colored uniforms to ‘Sky Blue’. The dress was a bestseller: more than 500 flight attendants ordered this ‘one-piece’. This means that every female cabin member has at least one of the Eurowings uniform dresses in their wardrobe.

The new uniform in ‘Sky Blue’ was introduced three years ago with the new Eurowings brand identity. The blue uniform is well received by guests and flight attendants alike. Knitter: “It looks fresh, modern and lively – so it suits our crews perfectly.”

Not only are the Eurowings crews on the move in a uniform look, the airline is also pushing ahead with the harmonisation of its brand image elsewhere.

Soon all aircraft will also be painted in Eurowings colors and provided with Eurowings lettering.

This will also mean the end of the Germanwings brand with the repainting and integration. Germanwings currently operates under the Eurowings code and brand although all aircraft have not yet been repainted.

All photos by Eurowings.

Advertisements