KLM uses Twitter to sell tickets, resumes the Miami route early

KLM Royal Dutch Airlines (Amsterdam) resumed service to Miami yesterday (March 21) earlier than the planned March 27 relaunch date because some passengers, namely Sied van Riel and Wilco Jung, a Dutch DJ and filmmaker, who wanted to come to Miami for the Ultra Music Festival this weekend. The pair used Twitter to help fill the seats and KLM went along with the request. This is believed to be a first although many airlines are now using social websites to promote and sell tickets.

Read the full story in the Miami Herald: CLICK HERE

Copyright Photo: Gilbert Hechema. Please click on the photo for the full story.