JetBlue Airways and Dunkin’ Donuts extend their partnership

JetBlue Airways (New York) and Dunkin’ Donuts have extended their relationship. Passengers will continue to run on Dunkin’ as JetBlue announced that Dunkin’ Donuts will continue as its exclusive coffee provider network-wide. According to the airline, “the extension of this partnership assures that JetBlue customers will enjoy Dunkin’ Donuts coffee on-board all flights throughout the Americas. Since the partnership took flight in 2006, JetBlue has served its customers more than 28 million cups of Dunkin’ Donuts coffee.”

JetBlue and Dunkin’ Donuts will celebrate their partnership tomorrow in Boston by surprising 43 people spotted holding a cup of Dunkin’ Donuts coffee with a free round-trip flight to any of JetBlue’s destinations out of Boston. The 43 denotes the number of non-stop markets JetBlue will fly to out of Boston with the addition of service to St. Thomas starting on December 15.

JetBlue’s partnership with Dunkin’ Donuts began in 2006 in direct response to feedback from travelers who wanted a better in-flight coffee experience. According to a joint survey by the companies in 2006, more than one-third of respondents stated that airline coffee was worse than their daily cup of coffee. Those surveyed also cited coffee most frequently as the beverage they would like to improve on the airplane.

Founded in 1950, Dunkin’ Donuts is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and muffin categories. Dunkin’ Donuts has earned the Number 1 ranking for customer loyalty in the coffee category by Brand Keys for five years running. The company has more than 9,700 restaurants in 31 countries worldwide. In 2010, Dunkin’ Donuts’ global system-wide sales were $6 billion. Based in Canton, Massachusetts, Dunkin’ Donuts is a subsidiary of Dunkin’ Brands Group, Inc.

Is there a Dunkin’ Donuts logojet coming?

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Copyright Photo: James Helbock.