Frontier Airlines’ employees rally to save the unique name and brand

Frontier Airlines’ (2nd) (Denver) employees are rallying to save the animals on the tails of the fleet according to Last week, the employees launched a Facebook page called “Save the Frontier Airlines Brand and Animals” after The Denver Post reported that Frontier’s parent company, Republic Airways Holdings, is considering renaming its two brands, Frontier Airlines and Midwest Airlines. The holding company is dening it will name both Frontier and Midwest as “New Air”. Republic Airways Holdings is currently reviewing it branding options.

Our opinion, if Republic decides to drop the successful Frontier brand in a “bonehead decision”, they do not deserve to run an airline. We applaud the efforts of the employees. Republic, listen carefully to your loyal and dedicated employees!

Here is the full report:

Copyright Photo: Gerd Beilfuss.