The new Eastern targets mid-March as launch date for charters pending FAA certification

Eastern Air Lines (2nd) (Eastern Air Lines Group) (Miami) is targeting mid-March as a possible start of charter operations pending its FAA part 121 certification process according to this article by the Miami Herald. Ultimately the new carrier will offer scheduled passenger operations with a focus on Latin America. Ironically the original Eastern sold its Latin American routes authorities to American Airlines (Dallas/Fort Worth). This sale led to the creation of American’s fortress Miami International Airport hub. The new Eastern will compete against American Airlines at MIA along with Spirit Airlines and JetBlue Airways from nearby Fort Lauderdale-Hollywood International Airport and other foreign carriers at both airports. In other words, it is already a crowded field.

In its favor, the Eastern name has an instant brand identification in the South Florida market although both carriers are separate airlines with distinct investors.

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Copyright Photo: Brian McDonough/AirlinersGallery.com. The former Kenya Airways Boeing 737-8AL N276EA (msn 35070) arrived at Miami International Airport to a large welcoming celebration on December 19, 2014. It is currently being modified to meet FAA standards.

The original Eastern aircraft slide show:

http://airlinersgallery.smugmug.com/Airlines-UnitedStates-1/Airlines-UnitedStates-1/Eastern-Airlines