Japan Airlines (JAL) has been promoting Doraemon as its campaign character in China since August 2016. Doraemon is one of the most famous characters representing Japan, and tremendously popular in China among all age groups.
JAL will introduce a newly painted Doraemon Jet (Boeing 787-8 JA837J) on select China routes in 2017, and launch its “Travel with Doraemon Campaign.”
The newly painted Doraemon Jet will operate between Tokyo (Haneda) and Beijing, and between Haneda and Guangzhou from Thursday, May 18, 2017. The Doraemon character painted on the aircraft adopted a specifically original design, inheriting from the original Doraemon Jet, which was introduced on the Tokyo (Narita) – Shanghai (Pudong) route in 2016.
Drinks will be served onboard in special Doraemon paper cups and postcards will also be available.
Period of Operation/Applicable route :
Haneda – Beijing (JL021/022)
May 18 (Thursday) ~ May 27 (Saturday)
June 2 (Friday) ~ July 7, 2017 (Friday)
Haneda – Guangzhou (JL087/088)
May 28 (Sunday) ~ June 1 (Thursday)
July 8 (Saturday) ~ July 31, 2017 (Monday)