Tag Archives: Nik French

Saga Airlines is now operating Boeing 737-48E TC-SGD for Atlasjet

Copyright Photo: Nik French.

Saga Airlines (Istanbul) is now operating its Boeing 737-48E TC-SGD (msn 25773) for Atlasjet (Istanbul).

Copyright Photo: Nik French. TC-SGD prepares to land at Manchester in full Atlasjet 2005 colors.

Virgin Atlantic Airways sees 10% revenue growth in its first 1Q

Virgin Atlantic Airways (London) is reporting a 10 percent revenue growth in its fiscal first quarter.

Read the press release:


Copyright Photo: Nik French. The first aircraft in the “new paint” color scheme is Boeing 747-41R G-VROC (msn 32746) seen on the ramp at Manchester.

British Airways to launch London City-Copenhagen flights

British Airways (London) is opening up its route network from London City Airport with the launch of its first route to Scandinavia.

The airline has announced plans to start a new double daily weekday service from the Docklands Airport with flights to Copenhagen in Denmark, providing a direct air link between the two capital cities.

There will also be one flight a day from London City on Sundays and one flight from Copenhagen on Saturdays.

The new flights will start on September 12, and will be operated by British Airways wholly-owned subsidiary BA CityFlyer with their fleet of brand new Embraer ERJ 190 aircraft.

Copyright Photo: Nik French. BA CityFlyer’s Embraer ERJ 190-100SR G-LCYM (msn 19000351) taxies at Manchester.

Virgin Atlantic Airways introduces a new livery

Copyright Photo: Nik French.

Virgin Atlantic Airways (London) this morning (July 25) rolled out a new on Boeing 747-41R G-VROC (msn 32746) at Air Livery at Manchester. The revised scheme has taken the rather drab 2006 color scheme and added large lower case billboard titles.

On July 29 Virgin Atlantic officially unveiled the new aircraft livery and brand identity for the airline. As the press release states, “the new design, which will be applied to all of the company’s 38 aircraft, signage, communications and advertising was showcased on one of Virgin Atlantic’s Boeing 747-400 aircraft G-VROC.

The Virgin Atlantic name, previously on the front end of the fuselage is now emblazoned large across the whole of the aircraft in a fine custom drawn font. In addition, the undercarriage of the aircraft now features the new Virgin Atlantic logo in dark purple – making the aircraft more easily identifiable when taking off and landing. The winglets are now red with the Virgin script on the inner side, visible to passengers on board the plane.

The new livery uses an entirely new paint system which is unique to Virgin Atlantic – a first on commercial aircraft. It has been specially developed to achieve a highly reflective depth of metallic color.

The painting process has been simplified, using fewer maskings and applications for a drastic reduction in materials used. Over 450 liters of paint was used and took over 3,000 – 3,500 man hours to paint. The new paint is more durable so aircraft will only require re- painting once a decade.

The iconic, flag carrying flying lady, who appears on all Virgin Atlantic aircraft, has been rejuvenated with a subtle cosmetic makeover and enhanced detailing – now fluttering a larger Union Jack.

London brand agency Circus was commissioned in 2008 to review and refine the Virgin Atlantic brand values. The new livery and logo were developed by award winning design consultancy, Johnson Banks, in collaboration with the in-house brand design team, led by Joe Ferry and Nina Jenkins, and was created using the brand values defined by Circus.”

Copyright Photo: Nik French. Boeing 747-41R G-VROC (msn 32746) is pictured at MAN after the roll out.

Virgin Atlantic launches a new advertising campaign

Copyright Photo: Nik French. A close-up of the new Harry Potter logojet scheme on Boeing 747-443 G-VLIP (msn 32338).

Virgin Atlantic Airways (London) announced the launch of their first-ever global marketing campaign, “Your Airline’s Either Got it or it Hasn’t.”

The new campaign, launching first in the U.S., stems from the roots Virgin Atlantic was built on – a passion for flying and challenging the norm to give travelers a unique and unforgettable flight experience.  Reaffirming Virgin Atlantic’s belief that flying should be a pleasure, not a chore, the campaign line, “Your Airline’s Either Got it or it Hasn’t” encourages passengers to compare their flying experiences and asks “does your airline have ‘it’?”  ‘It’ represents what makes flying Virgin Atlantic great, from complimentary car service on all four legs of the journey to moving from curb to Clubhouse in under 10 minutes atHeathrow’s Upper Class Wing, to a fully flat bed with your own aisle access.  These are just some of the ways that separate Virgin Atlantic from the rest, and as one ad proclaims, Virgin Atlantic is “Je ne sais quoi. Defined.”

“Your Airline’s Either Got it or it Hasn’t” represents a new direction for the airline’s advertising program, by moving to a single global campaign and creating a seamless look across all its global gateways. The rich style of photography features the product benefits of Virgin Atlantic’s Upper Class Suite, Heathrow Clubhouse, complimentary car service and other elements that separate Virgin Atlantic from its competitors.

The U.S. will be the first global market to fully launch the campaign, which was developed by the Virgin Atlantic global team and agency of record, RKCR/Y&R in the UK and Y&R offices globally. The campaign will then continue to move across the globe to all 32 destinations the airline flies.  “Your Airline’s Either Got it or it Hasn’t” will be first seen in the U.S. in consumer and lifestyle print publications, online banners, rich media, email, promotions, and events sponsorship.

To experience the Virgin Atlantic difference, the carrier has launched a new microsite at www.Virginatlantic.com/experience.

The first Airbus A320 is readied for Skywest Airlines (Australia)

Skywest Airlines (Australia) (Perth) will soon take delivery of its first Airbus A320.

Copyright Photo: Nik French. Ex-Thomas Cook A320-231 G-BYTH (msn 429) was rolled out of the paint shop at Manchester this morning (March 22).

Thomas Cook Airlines (UK) adds its first Boeing 767-300 with Blended Winglets

Copyright Photo: G-TCCA is pictured at the MAN base with the new additions.

Thomas Cook Airlines (Thomas Cook.com) (Manchester) has added Aviation Partners Boeing Blended Winglets to its Boeing 767-31K ER G-TCCA (msn 27205).

Thomson Airways to operate Boeing 757-28A G-OOBF for TCS and Starquest Expeditions on a worldwide tour

Copyright Photo: Nik French. Named "Explorer", Boeing 757-28A G-OOBF (msn 33101) waits for its departure from Manchester. The TCS and Starquest Expeditions titles and logo are only on the left side (Thomson Airways on the right).

Thomson Airways (London-Luton) is planning to operate its Boeing 757-28A G-OOBF (msn 33101) for TCS and Starquest Expeditions on an around the world tour. The airliner will depart for the United States tomorrow.

Aer Lingus’ Airbus A330-301 EI-DUB goes to Vladivostok Air

Copyright Photo: Nik French. Airbus A330-301 EI-DUB (msn 055) departs Manchester this morning (January 29) on delivery.

Vladivostok Air (Vladivostok Avia) (Vladivostok) has acquired ex-Aer Lingus Airbus A330-301 EI-DUB (msn 055).

Blue Line paints its DC-9-83 F-GMLU for the FIFA World Cup Trophy Tour

Copyright Photo: Nik French.

Blue Line (Paris-CDG) on January 10 rolled out at Manchester its McDonnell Douglas DC-9-83 (MD-83) registered F-GMLU (msn 49398). The airliner is now painted in the FIFA World Cup Trophy Tour livery for the next phase of the on-going tour.

Copyright Photo: Nik French.

Note: Please click on the FIFA World Cup Trophy Tour tag for the previous entries.